Plan B is simple.

Basic rules

There are just two basic rules:

  • Each role is taken. Always.
  • The method is your roadmap. Not a prison.


When you act according to Plan B, you automatically learn to enrich your mindset. Here, you can download the poster. The most important mindset principles are:

  • Doing it all as simple, cheap and fast as possible
  • It’s all about creating value
  • Step out of your own perspective
  • Don’t do it on your own: collaborate across borders
  • Have fun and play