Plan B is – among others – inspired by Design Thinking.

What is Design Thinking?

“Design thinking is a powerful tool to tackle the unknown.
To reveal new ways of thinking and doing.”

Now it’s all clear to you, right?!
Nope. We know it isn’t.

That’s why this short video is a nice one.
It brings Design Thinking to life through a real-world example. Using five ‘steps’:

  • Learn from people
  • Find patterns
  • Define design principles
  • Make Tangible
  • Iterate Relentlessly

This video doesn’t say it all, but -hey- we know how difficult it is to explain the mindset of Design Thinking. So we love everything that contributes to more understanding.

“Whatever the challenge, Design Thinking is a powerful tool to reveal new ways of thinking and doing.”

Want to know more? Here’s our magazine about Design Thinking.


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